A Complete Online Store for an Organic Henna Brand

// The Challenge

Hennica had a premium, all-organic product and a loyal social following — but no proper way to sell direct online. They needed a complete e-commerce store built for the local market: mobile-first, driven by WhatsApp, priced in Taka, and ready for the demand spikes around wedding and Eid seasons.

// Our Approach

Rather than force the brand into a generic template, we built a custom storefront around the way Hennica’s customers actually buy. Every feature was chosen for the bridal and henna-artist audience and the Bangladeshi market — frictionless ordering on mobile, WhatsApp as a first-class channel, and tools to create urgency during peak seasons.

// What We Delivered

• A complete e-commerce platform — product catalogue, category pages, cart, checkout and customer accounts
• WhatsApp “chat-to-order”, live support and click-to-call
• A six-hour express delivery option for Dhaka, with seasonal delivery cut-off banners
• Promo codes and a free-shipping threshold to lift average order value
• Flash-sale countdowns and an “as seen on Instagram” social-proof feed
• Newsletter sign-up with a first-order discount
• Integrated payments, optimised image delivery and Google Tag Manager analytics

// The Results

The store is live at hennica.com, selling organic henna and skincare direct to customers across Bangladesh through a fast, mobile-first experience and multiple ordering channels — the destination for an engaged social audience of nearly 60,000 followers across Facebook, Instagram and TikTok.